July 2026 30A Real Estate Market Report
- The three original submarkets recorded 136 closings, down 12.8% from 156 in June; adding Point Washington brings the four-submarket total to 151
- Average days on market fell in 30A East, 30A West, and North Santa Rosa Beach for the third consecutive month
- 30A East's median rose 20.6% to $2,237,500 even though sales above $6,000,000 fell to six from nine in June
- North Santa Rosa Beach's upper tier returned with four closings between $3,200,000 and $3,850,000, after no sale above $1,395,000 in June
- 30A West's top sale, $16,700,000 on Blue Mountain Road, was the second highest on the corridor, while closings stayed below 30 for a second month
- New this month: Point Washington, with 15 closings, a $650,000 median, and 3.9 months of supply
30A East
Rosemary Beach · Alys Beach · WaterColor · WaterSound · Inlet Beach · Seacrest
30A East's two-month climb in volume did not extend into July. Closings fell to 76 from 90, and with fewer sales to absorb the listings on hand, months of inventory rose to 6.3. What did continue was pricing strength. The median closed price rose 20.6% to $2,237,500, the average sale reached $3,152,858, and price per square foot climbed 13.5% to $942.
The median gain did not come from the very top of the market. Six properties closed above $6,000,000, compared with nine in June. The lift came from the middle of the luxury range: 31 of July's 76 closings landed between $2,000,000 and $4,000,000, and 30 closed at $3,000,000 or more. The largest single sale was a Montgomery Street residence at $24,000,000, followed by two Alys Beach closings on Elbow Beach Road at $13,000,000 and Sea Garden Street at $10,212,500, and a Grace Point Way sale at $11,090,000.
Fewer sales, higher prices. The middle of the luxury range, not the trophy tier, carried 30A East in July.
30A West
Blue Mountain Beach · Grayton Beach · Dune Allen · Gulf Place · Santa Rosa Beach corridor
Last month's report asked whether 30A West's closings would return toward the mid-30s or hold near 30. July answered: 27 closings, the second straight month below 30. Months of inventory edged up to 9.3, still the deepest supply on the corridor. The median rose 6.7% to $1,279,000.
The top of the market was active. A Blue Mountain Road residence closed at $16,700,000, the second highest sale on the entire corridor this month, and a Gulf Point Road home followed at $6,195,000. They were the only two 30A West closings above $6,000,000.
Average days on market dropped sharply to 80 from 131, but cumulative days on market averaged 150, and the relisting pattern from June persisted. Four July closings carried more than 100 additional days of prior listing history, including one home that found a buyer four days after relisting, against 960 cumulative days on market. The homes that sold quickly in July were often homes that had already been through a price correction.
A faster month on paper, but many of 30A West's quick sales were long-time listings that finally found their price.
North Santa Rosa Beach
North of Hwy 98 · Driftwood Point · Mussett Bayou · Churchill Oaks · Inland residential communities
June's report explained North Santa Rosa Beach's price drop as a mix effect: the upper tier simply did not trade. July is the other side of that coin. Four properties closed between $3,200,000 and $3,850,000, led by Tyler Drive at $3,850,000 and Perrin at $3,750,000, with two waterfront sales on Driftwood Point Road at $3,250,000 and $3,200,000. Price per square foot rose 30.8% to $382 and the median rose 24.8% to $685,000.
The luxury tier is not the whole story, though. The core of the market firmed as well. 23 of July's 33 closings were under $1,000,000, across Marlberry Trace, Whispering Lake Drive, Southern Pines Road, Eagle Haven Drive, and the surrounding neighborhoods, and even with the four upper-tier sales set aside, prices came in above June's levels.
North Santa Rosa Beach was again the fastest market in this report. Homes averaged 53 days on market, down from 88 in June, and nine of the 33 sales went under contract within a week of listing. Months of inventory held near five at 5.2.
The fastest sales on the corridor for a second month, and the luxury tier is trading again.
Point WashingtonNew
North of Hwy 98 · County Road 395 corridor · Eden Gardens area · Edens Landing · Blakely Drew
Point Washington joins the report this month. Located north of Highway 98 along the County Road 395 corridor, it is a smaller market, with 15 single-family closings in July, but it posted the tightest supply of any submarket we track. With 57 active listings and 2 pending, months of inventory came in at 3.9, the only reading below five months anywhere on the corridor.
It was also the most affordable market in the report this month. The median closed price was $650,000 and the average price per square foot was $353, both below North Santa Rosa Beach. Closings ranged from $387,000 to $1,750,000. The upper end was led by West Point Washington Road at $1,750,000, Fern Cove at $1,686,000, and Millstone Drive at $1,400,000, while new construction on Holley Grove Lane and Channel Shoal Drive traded between $441,209 and $855,000.
Homes averaged 69 days on market, and 7 of the 15 sales went under contract within 30 days of listing.
The tightest supply and the lowest price point in the report. Point Washington belongs on the list for buyers who want to stay close to 30A.
Allison's Advice for July
For Buyers
July rewarded preparation. In all three submarkets with June comparisons, the homes that sold did so faster than in June, and median prices moved up rather than down. Sellers who priced well were not waiting long for buyers.
That does not mean leverage has disappeared. It depends on where you shop and what you are willing to look at.
Focus on:
- 30A West for the most negotiating room, with more than nine months of supply
- Listings with long cumulative days on market, which often signal a seller who has already adjusted once
- Point Washington and North Santa Rosa Beach for value near 30A, but expect competition, since both sold quickly in July
- In 30A East, being ready to move on well-priced homes in the $2,000,000 to $4,000,000 range, where most of July's activity concentrated
For Sellers
Faster sales and firmer prices are good news, but fewer closings in July mean buyers are still selective. Pricing and preparation remain the difference.
- 30A East: pricing strength in the $2,000,000 to $4,000,000 range, though inventory rose to 6.3 months as volume slowed
- 30A West: the quick sales were largely relisted homes, so price correctly at launch rather than after a withdrawal
- North SRB: the luxury tier is trading again, and the core below $1,000,000 remains liquid
- Point Washington: under four months of supply gives well-prepared listings a real advantage
One 30A West home found a buyer four days after relisting, against 960 cumulative days on market. The market found that price eventually. Finding it at launch saves the months in between.
Key Indicators to Watch
July opened the third quarter with lower volume but faster sales and higher prices in every submarket with a prior month to compare. The open question is whether closings recover as the season turns or whether a leaner, pricier market settles in.
Volume fell while prices rose. Watch whether closings return toward the 80 to 90 range seen earlier in the summer, and whether rising inventory begins to temper the median.
Two months below 30 closings. Watch the gap between days on market and cumulative days on market; a narrowing gap would mean fewer sales are depending on relisting.
The upper tier came back in July. Watch whether it trades again, which would show the June lull was timing rather than a shift in demand.
The first reading shows tight supply at an accessible price point. The next few months will establish a baseline for comparison.
Frequently Asked Questions About the 30A Market
What is the real estate market like on 30A in July 2026?
The 30A market traded fewer homes in July 2026, but they sold faster and at higher median prices. 30A East closed 76 homes at a median sold price of $2,237,500 and 70 average days on market. 30A West recorded 27 closings at a median of $1,279,000. North Santa Rosa Beach closed 33 homes at a median of $685,000. Across those three submarkets, closings totaled 136 against 156 in June. Point Washington, added to the report this month, recorded 15 closings at a median of $650,000.
What is the average price per square foot on 30A in July 2026?
In July 2026, the average closed price per square foot was $942 in 30A East (communities like Rosemary Beach, Alys Beach, and WaterColor), $640 in 30A West (Blue Mountain Beach, Grayton Beach, Dune Allen), $382 in North Santa Rosa Beach, and $353 in Point Washington. These figures are based on closed MLS transactions reported through the Emerald Coast Association of Realtors.
How many homes sold on 30A in July 2026?
A total of 136 single-family homes closed across 30A East, 30A West, and North Santa Rosa Beach in July 2026, compared with 156 in June. 30A East led with 76 closings, North Santa Rosa Beach recorded 33, and 30A West had 27. Including Point Washington's 15 closings, the four-submarket total was 151. Closed prices ranged from $387,000 to $24,000,000 across all four submarkets.
What is the Point Washington real estate market like in 2026?
Point Washington recorded 15 single-family closings in July 2026 at a median sold price of $650,000 and an average of $353 per square foot. Homes averaged 69 days on market, and with 57 active listings and 2 pending, months of inventory was 3.9, the tightest supply of any submarket in this report. July closings ranged from $387,000 to $1,750,000.
Why did median prices rise in North Santa Rosa Beach and 30A East in July 2026?
Part of each increase reflects which homes sold. In North Santa Rosa Beach, four properties closed between $3,200,000 and $3,850,000 in July after no sale above $1,395,000 in June, and the median rose 24.8 percent to $685,000. Excluding those four sales, the median was $655,895, still above June's $549,000. In 30A East, the median rose 20.6 percent to $2,237,500 on strength between $2,000,000 and $4,000,000, where 31 of 76 closings landed, even though sales above $6,000,000 fell to six from nine.
Which 30A submarket is selling fastest in 2026?
North Santa Rosa Beach sold fastest in July 2026 at 53 average days on market, followed by Point Washington at 69 days, 30A East at 70 days, and 30A West at 80 days. Days on market fell in 30A East, 30A West, and North Santa Rosa Beach for the third consecutive month. In 30A East, 15 of 76 closings recorded zero days on market, which pulls that average down.
What was the highest 30A home sale in July 2026?
The top recorded sale was 146 Montgomery Street at $24,000,000 in 30A East. The second highest was 556 Blue Mountain Road in 30A West at $16,700,000. Other 30A East sales above $10,000,000 included 77 Elbow Beach Road at $13,000,000, Lot 5 Grace Point Way at $11,090,000, and 13 Sea Garden Street at $10,212,500.
What is the most affordable area near 30A to buy a home in 2026?
In July 2026, Point Washington had the lowest median closed price of the four submarkets in this report at $650,000, with an average of $353 per square foot. North Santa Rosa Beach followed with a median of $685,000 and $382 per square foot, and it sold faster than any other submarket at 53 average days on market. Both sit north of Highway 98 within easy reach of 30A.
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Whether you're buying, selling, or watching the market, local expertise makes the difference. Let's talk about what this data means for your specific situation.
Allison Freeman
Christie's International Real Estate Emerald Coast
501.425.7656Data reflects closed sales recorded between July 1 and July 31, 2026 for detached single-family homes across defined 30A submarkets, including Point Washington (MLS Area 19), per the Emerald Coast Association of Realtors MLS, retrieved September 23, 2026. Active, pending, and coming soon inventory counts reflect listings recorded as of that date rather than as of July 31, and June comparisons rely on inventory retrieved on a different date, so months of supply should be read as a directional indicator rather than a precise month-end measurement. Point Washington is reported for the first time this month and has no month-over-month comparison. Month-over-month percentage changes reflect shifts in sales composition and should not be interpreted as direct appreciation or depreciation events, particularly in submarkets with smaller transaction volumes. Consult a licensed real estate professional before making investment decisions.
